In a universe of tools, it’s difficult to detect those which meet your needs specifically. They’re categorized to tasks, and where tasks and needs intersect lies the conversion decision.
Traditional manufacturing focuses on features, benefits and performance. Dark Matter Manufacturing Co.exists in an entirely different reality. It focuses on a universe within its user; the sense of pride, dignity of self and quality of work, one’s reputation, integrity and legacy.
While you can’t see it directly, detecting a connection is driven by a feeling, an instinct. This gravitational pull of emotion is the decisive difference which draws attention.
The Universe Within
Enter, Dark Matter Manufacturing Co. Enigmatic and pragmatic in one identity. Newness of technology capability, and the endless capacity for ideas influenced the brand identity. The repetition within the identity echos the vastness of imaginative space and the mechanical replication of product. Driven by Wild Thing — all parts of the brand are treated with exacting focus and surprising attention to rudimentary items. Packaging is treated as an experience as much as a source of excitement, and post delivery as a second-life container.
Branded items are maneuvered into a decisive space by treating each moment of the unveiling as a respect for the users intelligence. From one experienced operator to another.
Expertise
Brand Strategy
Brand Identity Design
Naming
Copywriting
Graphic Design
Photography
Web Design